I woke up, staggered from my bedroom, and made coffee. I pulled out my phone, and commenced to scroll social media. On my screen, a young woman, in pajamas, dancing in her kitchen. She was maybe mid twenties, with a pierced nose, and extremely hairy armpits.
I wiped sleep from my eyes and tried to understand what I was looking at.
It was early in the morning. My brain could not piece together why my newsfeed was showing me feminine armpit hair first thing in the morning.
Who was this unshaven woman? Why was she dancing in her kitchen as opposed to, say, her bathroom? Why do people post dance videos on social media? And more importantly, why is this video on MY newsfeed?
This young woman is a stranger to me. We are not Facebook friends. I’ve never seen her before in my life. Of this I am certain; I never forget an armpit.
Thus, I can only assume the bushy dancer
is on my newsfeed because of AI algorithms.
Which is probably why the next video on my newsfeed depicted Japanese men and women on a Japanese game show, sliding down a waterslide into a vat of whipped cream. But at least their pits weren’t visible.
I remember when I first signed up for social media. Back then, we didn’t have algorithms or AI selecting what was in our newsfeed. In fact, we didn’t even call it “social media.” We called it “wasting time.”
In those days, you fired up your PC with a ripcord, lawn-mower-style, then you used dial-up internet that took four or five years to connect.
Facebook was still in its infancy, and was still an important application many middle-aged people used to discover whether or not their highschool sweethearts had gotten fat.
The main function of social media in those days was posting stuff. It…